eHow Experience: Day 22 - Seasonal Topics

In my Day 6 post I discussed how having the eHow team post an article of mine on the eHow homepage would give me (or anyone else for that matter) tremendous exposure that would hopefully translate into additional dollars in my account.

In the Day 12 post I mentioned that I may have had an article placed somewhere on the eHow homepage (probably not front and center). Even though I didn't have any visual confirmation it's the best way that I can explain an unprecedented 218 views the first night the article was up - which was then immediately followed by a substantial drop in views per day.

Anyone who has been to the eHow homepage has probably noticed that the most prominent articles relate to current events.

These events range from such topical articles as How To Find the Perfect Christmas Gift to articles addressing such obscure topics as How To Celebrate Groundhog Day. I actually had some success with this back on Day 3 with an article about making Valentine's Day cards.

I'm explaining all of this because my goal for today is to publish eHow articles relating to upcoming events. I'm going to focus on two subjects that I know something about: March Madness and taxes.

Instead of just throwing these articles up on eHow I'm going to spend some time with Google AdWords (explained in the Day 15 post) in an effort to get my articles noticed by search engines.

I understand that this approach of writing about seasonal topics on eHow will at best result in cyclical performance but I'm interested in experimenting with a new strategy even if it means that my articles will go completely cold once they've past their prime marketable window.